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19 Sep, 2016

The Importance of Developing a Marketing Strategy for Your Company

By | September 19th, 2016|Categories: Marketing|Tags: , |0 Comments

It is difficult for a company to succeed without a marketing strategy. Without promotion and sales, you have no company. Marketing is also the company’s means to acquire the best possible return on investment. Developing a marketing plan allows you to incorporate the following into the strategy for your company: 1) Identify the gaps If [...]

11 Aug, 2016

Video Marketing and SEO

By | August 11th, 2016|Categories: SEO, Video Marketing|0 Comments

Video marketing has taken the center stage. Firms now leverage quality media content into marketing of their services. Video marketing has proven to be very effective in promoting a company’s service, product, or market brand. It is no hidden secret that search engine algorithms favors videos. Here are some of the ways video marketing impacts [...]

8 Jul, 2016

What is Retargeting?

By | July 8th, 2016|Categories: Digital Marketing, Marketing|0 Comments

What is retargeting in online marketing? Have you ever gone to a website to look at a product, left the site suddenly that product from that company is following you around as you browse the internet and social media? Welcome to the digital marketing world of retargeting! Retargeting is a kind of online marketing, display advertising method that helps [...]

6 Jun, 2016

Are You Using Video in Your Marketing Strategy?

By | June 6th, 2016|Categories: Video Marketing, Website Design|1 Comment

Do you have a welcome video on your website so your potential customer gets to know you and your business? Do you know your conversion rate on Internet marketing campaigns? Are you seeking to improve your online presence? Video is becoming the marketing strategy for B2B business with over 74% of B2B marketers stating that [...]

25 Apr, 2016

Time is Ticking: How is Your Business Doing in 2016?

By | April 25th, 2016|Categories: Business|0 Comments

Can you believe that we are almost in May? One-third of 2016 has flown by and now is a great time to assess your business and where you are in relationship to your goals for 2016. Key areas you need to review include revenues, expenses, marketing and advertising budget, ROI in marketing and advertising, client [...]

17 Jan, 2015

Grow Your Company: Build Your Lead Generation Strategy

By | January 17th, 2015|Categories: Business|0 Comments

How does a business survive? A business survives by gaining new business as well as retaining existing business where appropriate. That’s why the previous two blogs, What is Your Vision for 2015 and Creating a Strong Foundation in Your Business are so important. Each of these steps builds to then help your business create a [...]

2 Jan, 2015

Making Your Mark: Creating a Strong Foundation in your Business!

By | January 2nd, 2015|Categories: Business|0 Comments

While there are some business owners who envision an idea, take it and go, even these CEOs will at some point need to strategically plan to move to the next level. Most business owners need to strategically plan to grow and thrive in their business. While the following points may seem simple and elementary, they are [...]

8 Dec, 2014

What is Your Vision for 2015?

By | December 8th, 2014|Categories: Strategy|0 Comments

Do you have a vision of starting a company?  Or do you already have a small business but want to grow your business to the next level?  It is not enough to dream about it, you must make it happen. To strategically plan for your company is essential but it all starts with your VISION!  Four [...]

13 Oct, 2014

Holiday Marketing: 7 Tips to Create Success

By | October 13th, 2014|Categories: Marketing|Tags: , |0 Comments

If you walk into any big box store at the end of September or beginning of October, holiday decorations are already up and for sale. Doesn’t it ruin the anticipation and the build up for the season? As a consumer, I hate it, but as a marketer, I know it is the way of the [...]

12 Aug, 2014

Is WordPress the Way to Go in Website Design?

By | August 12th, 2014|Categories: Website Design|0 Comments

Today Small Business owners have choices in how you want to be represented on the web. No longer must you have a coded site that is controlled by your Webmaster where you must contact him or her to make any changes. In fact you have a ton of options and more continue to pop up [...]